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Marketing First 2014 Presentation

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July 17  |  Blog  |   admin

This is Marketing First updated presentation with customer references and case studies for 2014. The presentation showcases some of our latest marketing projects as well as business development projects successfully completed.

Click below to view it on SlideShare

Marketing First assists BusinessFrance Israel in welcoming the French Tech delegation to Israel

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June 5  |  Blog  |   admin

A delegation of French companies in the fields of Telecom, Internet and Digital Media is coming to Israel from June 8 to June 11th.

Marketing First assisted BusinessFrance Israel, the French national agency promoting French companies overseas and organized part of the meetings with the Israeli ecosystem.

The following companies are coming this year and will be meeting with Mobile operators, Telecom manufacturers, financial institutions and major players in the digital world.
They will also attend the Israel Mobile Summit 2015 on June 9th.

Appaloosa

Appaloosa is an Enterprise Mobile Application Store founded in 2011 which develops simple & secure enterprise app store.

Black Angus

Black Angus is a trading desk based in Strasbourg, Paris, Tel-Aviv and Montreal setting up strategies for acquiring and retaining customers.

Cedexis

Founded in 2009, Cedexis is a French American company specialized in web performance.

Dassault Systèmes

Dassault Systèmes, the 3DEXPERIENCE Company is a very large software company that specializes in the production of 3D design software, 3D digital mock-up and PLM solutions.

Deloitte

Deloitte is the largest professional services network in the world and provides audit, tax, consulting, enterprise risk and financial advisory services.

Groupe OnePoint

Groupe OnePoint is a large IT service and consulting firm which guides corporations and public institutions towards their strategic objectives related to information systems.

Rozo Systems

Rozo Systems is an innovative company based in Nantes and San Francisco that delivers the next generation of high performance software defined storage solution.

Secure-IC

Secure-IC has a uniquely broad range of IP Cores to guard against state-of-the-art attacks that fortify the security design of any embedded system.

Tracy Trading & Consultancy

TRACY is a French Consulting & Lobbying company specialized in introducing technologies in major key accounts across Europe, Africa and Latin America.

All these companies are part of La French Tech, a digital revolution group supported by the French government to encourage forward-looking entrepreneurs who have developed exciting technologies.

Marketing First assists Ubifrance Israel in organising a delegation of French technology companies

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June 10  |  Blog  |   admin

A delegation of French companies in the fields of Telecom, Internet and Digital Media is coming to Israel from June 8 to June 11th.

The companies are part of La French Tech, a digital revolution group supported by the French government to encourage forward-looking entrepreneurs who have developed exciting technologies.

The visiting companies will be meeting with Mobile operators, Telecom manufacturers, e-health companies, HLS manufacturers and major players in the Internet industry.
They will also participate to “MobileMonday” Tel Aviv event on June 9th at Google Campus and attend the Israel Mobile Summit 2014 on June 10th.

A French Tech cocktail at the I24News premises on June 10th at 18:30 in Jaffa port will close the event.

The full program is available here

La French Tech June 2014

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Marketing First boosted the international promotion of the IPRED Conference taking place in Tel Aviv in January 2016.

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November 23  |  Blog  |   admin

IPRED

Marketing First in collaboration with Kaleidoscope Events boosted the international promotion of the IPRED conference, the 4th International conference on Preparedness and Response of healthcare systems to Emergencies and Disasters organized by the Israeli Ministry of Health and Home Front Command.

The conference provides an opportunity for professionals from world-wide to share the latest findings and new experiences concerning health system readiness for disasters and emergencies of all types with a focus on emerging or re-emerging threats, such as the Middle East respiratory syndrome (MERS) or the Ebola outbreak. The highlight of the event is the participation in a comprehensive mass toxicological event drill in the southern region of Israel.

The efforts focused on raising awareness across social media, reaching out to relevant media & publications and reaching out to governmental organizations to increase the number of attendees for the conference.

Marketing First applied years of expertise and experience working with life science companies and governmental institutions to quickly assist the IPRED team in their international initiatives.

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Marketing First boosts the business development efforts of Nidaria Technology

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December 2  |  Blog  |   admin

Nidaria Technology hired the services of Marketing First in September 2014 in order to increase its visibility on the Western European markets and sign partnership agreements with distributors in Western Europe.

Nidaria Technology is a biotech company which developed a revolutionary product that protects swimmers from both sun rays and jellyfish stings. Their range of products-SafeSea- is unique, the result of many years of hard work in R&D and clinical trials.  Jellyfish stings are a major obstacle for open sea swimmers and Nidaria’s products help international athletes overcome this nuisance and break new records.

Marketing First faced the challenge of defining and identifying the right organizations that could be appropriate partners for Nidaria Technologies and push SafeSea in their local market.

Within 3 months, Marketing First secured enthusiastic media coverage for the company and initiated partnerships with companies focusing on niche cosmetics as well as large laboratories.

To hire Marketing First to assist you in your company’s growth, click here

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Marketing First completes branding process for GamaSec

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July 1  |  Blog  |   admin

GamaSec is an innovative web security company with cutting-edge products.

The challenge was to create a corporate identity that reflects the quality of their solutions in a crowded market.

Marketing First devised a strategy positioning the company as innovative with a strong leadership in web security and cutting edge security solutions and simplified all the messages to streamline the essence of the company and the technology.

After 3 months of intensive work, GamaSec launched a new web site and new logo and is receiving a very positive feedback from potential partners and prospects.

Click here for the full case study

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Marketing First helps Internet Teams expand its customer portfolio and Turn-over through Strategic Partnership with HT-mc

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July 6  |  Blog  |   admin

Internet Teams is a boutique software development house focusing on mid and small size organizations wishing to outsource their software development needs.  The company hired Marketing First in December 2013 in order to increase its exposure and visibility on the Israeli market and gain more customers.

Within 3 months Marketing First secured a successful partnership with HT-mc, a software house developing systems for Operations Management within large organizations. This partnership allowed both companies to widen their offering and brought additional clients and turnover for Internet Teams which is now providing software development services to companies such as El Al, IAI and Roseman Engineering.

Internet Teams is a boutique software development house focusing on mid and small size organizations. They apply their experience in working with different platforms and technologies to deliver a wide array of end-to-end solutions for Web, Mobile and PC/server environments.

Marketing First was hired to provide business development services in order to reach new customers and forge profitable partnerships with providers of complementary services.

Contact us to hire Marketing First to increase your income and expand your customer base.

Marketing First hosts InfoSlips a South African company specialized in the delivery of transactional documentation through various electronic channels

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June 19  |  Blog, News  |   admin

InfoSlips e-billing providerInfoSlips is an award winning e-billing provider distributing millions of documents to thousands of customers every month

InfoSlips takes digital documentation to a whole new level of interaction and engagement as illustrated in this 2 minute video.

They allow fleet management, financial services and telecom companies to supply their final customers with documentation that is interactive, self-explanatory and very user-friendly.

InfoSlips sample of financial statement

They will be in Israel from June 21st to June 24th and will be meeting with a series of prestigious Israeli fin-tech companies.
Contact us if you would like to have an evening drink with them.

Marketing First in collaboration with MOPS completes a successful Roadshow in Paris for Idomoo

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July 9  |  Blog, News  |   admin

Marketing First in collaboration with MOPS, under the leadership of Rachel Kanat and Carmi Bloch, completed a successful roadshow in Paris for cloud-based video technology company Idomoo.  Idomoo generated a lot of enthusiasm among French companies and within a short period received partnerships offers and projects for about 100K€.

Idomoo’s vision is to enable more effective marketing via video-based digital CRM – engaging personally with each and every customer leveraging groundbreaking personalized video technology. The company attended a 2 day-roadshow in Paris and met a series of potential partners from relevant market segments  in various fields, such as video integration, IT consulting & implementation, digital media and a series of potential customers in the telecom and insurance industries.

The company achieved an excellent ROI by quickly generating interest & exposure to desired market segments as well as offers to participate in specific projects where their technology can prove crucial.

Contact us to get more details on our next roadshow in Paris.

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Marketing First is collaborating with the Paris Region Development Agency

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January 29  |  Blog  |   admin

logo Paris Region Development AgencyMarketing First is collaborating with the Paris Region Development Agency and is supporting its marketing and business development efforts in the Israeli market.

The Agency’s main goal is to create value for the Paris Region by helping Parisian companies to create international partnerships and assisting international companies to establish a presence in the Paris region.
The Agency has recently established an office in Tel Aviv to assist Israeli companies that would like:
1-Develop a technological partnership with a Parisian counterpart
2-Set up an activity or develop a presence in the Paris region and benefit from the numerous advantages the Region has to offer

The Paris Region is characterized by a high level of creativity and innovation due to a combination of dynamic ecosystems (big companies, universities, starts ups, vibrant artistic scene) and a tradition of excellence and perfectionism.

If you are a technology company and you are interested in meeting the Agency’s official representative, please contact us and we will be happy to set up a meeting with you.

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Marketing First is now a Member of IATI (Israel ‎Advanced Technology Industries)‎

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May 7  |  Blog  |   admin

The Israeli Advanced Technology Industries is a broad based membership organization for the High-Tech and Life Sciences Industries in Israel. The organization’s mission is to strengthen the Israeli high tech and life science industries across the whole value chain and create a global technological and innovational leadership.

Marketing First has joined the organization as part of its involvement with technology companies in Israel. The membership will give us access to resources, connections and special offers that we could share with our customers and partners.

See our profile on the IATI site:  www.iati.co.il/company/2941/marketing-first

Marketing First is proud to be a partner of the France Israel Roadshow Event in Telecom and New Media organized conjointly by UBIFRANCE and the Paris Region Economic Development Agency.

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May 16  |  Blog  |   admin

logo Paris Region Development AgencyMarketing First is proud to be a partner of the France Israel Roadshow Event in Telecom and New Media organized conjointly by UBIFRANCE and the Paris Region Economic Development Agency.

The event will take place at the Carlton Hotel in Tel Aviv on May 22nd and will be divided in 2 parts.

The morning part will be dedicated to presentations by key leaders from the industry in France and Israel and the afternoon will be dedicated to B2B meetings.

UBIFRANCE
In partnership with PARIS REGION ECONOMIC DEVELOPMENT AGENCY
is pleased to invite you to a

FRANCE-ISRAEL ROADSHOW EVENT
IN TELECOM & NEW MEDIA
Hosted by the Ambassador of France in Israel, Christophe Bigot
at the Carlton Hotel, Tel Aviv
Tuesday, May 22nd at 9:00 – 18:00
Program
9:00-9:30 Opening & Greetings
- The Ambassador of France in Israel, Christophe Bigot
- The Director General of the Ministry of Communications in Israel, Eden Bar Tal
9:30-10:00 Conference presentations by key-leaders from the industry in France and Israel
- Stephan Oliel, General Manager of Colorado Advertising
- Michael Golan, CEO of Golan Telecom
10:00-11:00 Elevator pitch by the French companies of the delegation
11:00-11:30 Coffee-break
11:30-12:30 Panel discussion on “Raising funds in France for Israeli companies”
12:30-14:00 Networking lunch
14:00-18:00 B2B Meetings with French companies *
Limited number of places

* For registration and meetings requests, please contact us or contact UBIFRANCE in Israel

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Marketing First is proud to collaborate with Fruition Investment House and Largilliere Finance in the organisation of their Paris RoadShow

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November 4  |  Blog  |   admin

The investors event will take place in Paris on Nov 24th 2011 and aims to present Israeli technology companies to the French financial institutions.
The investors are first rank investors from France, Belgium, Luxemburg and Switzerland.

If your company meets the criteria below:

  1. Management and or R&D in Israel
  2. Customers and or partners in the EU
  3. Profitable or at break-even point

please click on the link below and fill the application form

http://parisroadshow.fruitionltd.com/

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Marketing First joins forces with MOPS and IATI for the organization of an IT Roadshow in Paris

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January 7  |  Blog  |   admin

Marketing First is organizing an IT Roadshow in Paris on April 7th together with MOPS and IATI.

The roadshow will be focusing on:

  • Cloud computing
  • Big Data
  • Cyber Security

The Roadshow in Paris will consist of a day packed with meetings with the relevant teams from top-tier French IT System Integrators, (CSC, STERIA, CAP GEMINI and others)  leading Banks ( Societe Generale, Credit Agricole, BNP Paribas), Telecom and Media Operators (Orange, SFR , Bouygues, Canal+ ) and industrial companies (RENAULT, PEUGEOT, SNCF, AIRFRANCE,  SANOFI AVENTIS and others).

The French companies will be carefully selected according to the solutions provided by the Israeli companies.

For full details and registration, click here.

Marketing First launches a new venture: Réseau Experts Alya

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April 15  |  Blog  |   admin

Réseau Experts Alya is a one stop shop of top level experts & service providers in different fields of activities, who speak French , live in Israel for many years, possess a solid network of contacts and covering all new immigrants needs for a successful & easy Alya
The main focus of this network is to ensure a soft landing in all the major issues of Alya by delivering results quickly and efficiently.
“Réseau Experts Alya” brings assistance and support in various areas that are part of 4 main departments :
- Legal and Administrative : supported by lawyers, bankers, accountants, tax professionals, international forwarding specialists…
- Business & Entrepreneurship : supported by business development experts, marketing & PR agencies, portfolio managers, investment bankers, business angels, French Trade Commission, Fr-Isr Chamber of Commerce…
- Real Estate : supported by real-estate agencies, construction groups…
- Employment: supported by recruitment agencies, professional coaches

Home Page Reseau Experts Alya

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Marketing First secures an additional client in the clean tech industry

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February 8  |  Blog  |   admin

Innosave logoWe are happy to announce that Marketing First was chosen as a provider of marketing support to a new client from the cleantech sector – InnoSave  Energy Saving Technology.

InnoSave is a clean-tech provider of cutting edge energy savings solutions, enabling companies worldwide to reduce their energy consumption, improve overall efficiency and as a result – dramatically increase profits.

InnoSave’s revolutionary patent pending energy saving drive for industrial and commercial electric motors - The “ESMD” offers unparalleled financial, operational and environmental advantages and a rapid ROI.

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Molecular Dynamics at RSNA 2015

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December 11  |  Blog  |   admin

Molecular Dynamics attended the annual RSNA meeting in Chicago with an amazing presence developed by Berliner Design and SDG. Marketing First assisted the whole team and provided marketing and management support to make this master piece happen.

Marketing First is proud of being part of this project and delighted to see it happening after months of hard work.

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New Site for Sight Diagnostics by Berliner Design and Marketing First

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April 20  |  Blog  |   admin

SightDx is a medical device company developing a novel platform for diagnosing blood diseases using computer vision technology. The company launched a new website as part of a rebrand, including a name change, new brand and product structuring.

Rebrand and site design are by Berliner Design, a specialist in life science design, with consulting on web strategy by technology marketing agency, Marketing First.

Visit the website: http://www.sightdx.com

New Website for the Israeli Office of Paris Region Economic Development Agency

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August 30  |  Blog  |   admin

We have recently launched a new web site for the Israeli Office of Paris Region Economic Development Agency.
The new website offers content in Hebrew on the Paris region and its commercial opportunities with news updates and upcoming events.

The web site covers a wide range of industries including hitech, cleantech, life sciences, complex systems and more.

See for yourself at: http://www.parisregion-agency.co.il/

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NEW: Our Company Profile is available for download

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September 21  |  Blog  |   admin

If you wish to download our company profile (in PDF), please click on the link below:

http://marketing-first.com/wp-content/uploads/2011/09/marketing-first-company-profile.pdf

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